AMA Professional Certified Marketer (PCM) in Content Marketing
Go to the official page ↗Direct official link
What you'll learn
You complete about 15 hours of self paced study with the Content Marketing Institute on content strategy, audience, storytelling and measurement, then pass a 100 question exam showing you can plan, produce and promote content.
- Modern content marketing
- Operations and content modeling
- Audience
- Storytelling and storymapping
- Measurement
Source: the provider's official page ↗
Is this right for you?
- Level
- Intermediate People with some experience who want to go further or prove what they know.
- What you get
- A certification employers can verify, made for the top of your résumé and your LinkedIn profile.
- How you learn
- Online, self paced, about 15 hrs.
- How to use it
- Put it at the top of your résumé and under Licenses and certifications on LinkedIn, with the verification link so hirers can confirm it in seconds. Name it in every application that uses this skill, and send it straight to recruiters and hiring managers.
- Why it's worth it
- An industry certification hiring managers recognize by name. It instantly sets you apart from applicants who only claim AI skills, and it travels with you to every job you apply for.
What you will pay$249 and upUpfront cost. Full details below.
- Time
- 15 hours of self paced learning (program); exam 100 multiple choice questions, 2 hours
- Before you start
- No formal requirements. AMA recommends a bachelor's degree plus 4 years of marketing experience, a master's plus 2 years, or 7 years of experience. Course purchase not required to sit the exam.
- How you are tested
- Online through Content Marketing Institute's LMS; 80% to pass; three attempts within one year
- Renewal
- Renew every three years by reporting continuing education units; renewal fees not listed.
- Full cost details
- Exam only: $249 AMA member, $349 non member. Certification program (Content Marketing Institute course plus exam): $1,295 member, $1,395 non member. No payment plans.
- Where it applies
- US professional association credential; online.
Jobs asking for this
See live job postings that mention PCM.
Open to work?Join the free Open to Work list so hirers looking for this credential can find you. No phone number needed.
Join the listChecked at the source Oct 13, 2026
Sources and what we verified
AMA PCM Content Marketing page: prices, exam, three year CEU renewal ↗What we verified: All facts from the AMA page. Renewal fee not stated.
Fees and eligibility can change. Confirm current terms with the issuer before you pay.
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