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American Marketing Association
US professional association for marketers; issues the Professional Certified Marketer (PCM) credentials.
Official website ↗AMA Professional Certified Marketer (PCM) in Marketing ManagementAmerican Marketing AssociationYou prepare for an AMA exam that tests broad marketing knowledge: setting marketing strategy, using research and data analytics, building pricing strategy, segmenting customers by behavior, and positioning products and services.Certification$249 and up3 hrsAMA Professional Certified Marketer (PCM) in Content MarketingAmerican Marketing AssociationYou complete about 15 hours of self paced study with the Content Marketing Institute on content strategy, audience, storytelling and measurement, then pass a 100 question exam showing you can plan, produce and promote content.Certification$249 and up15 hrsGenerative AI for Marketing Professionals Certificate (AMA and LinkedIn Learning)American Marketing AssociationOn this LinkedIn Learning path you practice prompt engineering, create authentic marketing content with AI, plan how to roll out AI strategically, and learn to use AI tools responsibly.CertificateVariesTransform Your Marketing with AI Workshop SeriesAmerican Marketing AssociationOver four live weekly sessions led by Will Francis, you use ChatGPT, Claude, Perplexity and Midjourney on real marketing problems, from research and planning to content creation and measuring results.CertificatePrice not published