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Meta Blueprint
Meta's training program; free courses and paid proctored certification exams delivered by Pearson VUE.
Official website ↗Meta Certified Digital Marketing AssociateMeta BlueprintYou learn to set up a business presence on Facebook, Instagram, Messenger and WhatsApp, then build campaigns in Meta Ads Manager by choosing objectives, audiences, placements and budgets, installing the Meta Pixel and reading results.Certification$99Meta Certified Media Buying ProfessionalMeta BlueprintYou prove advanced skill buying ads on Facebook, Instagram and Messenger in exam 410 101, covering auction delivery, troubleshooting, targeting, reporting, KPI mapping, and testing the Meta pixel, SDK and offline conversions.Certification$150Optimize your campaign with Meta Advantage (Meta Blueprint live training)Meta BlueprintIn a live session you walk through each AI tool in Meta Advantage, see a use case for it, and decide which ones to turn on for your Facebook and Instagram product campaigns.TrainingVaries90 min